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Our latest blogs
How To Ensure that New Clients Become Repeat Clients
8000 homeowners were surveyed in 2017 by The National Association of Realtor’s (NAR) Profile of Buyers and Sellers report. All of them had bought…
How To Get More Listings from Past Clients
Repeat customers are great. They refer more often and they’re less likely to try pay less than your asking price. It’s also easier (and cheaper) to maintain client relationships than it is to consistently acquire new customers. Here’s how you can make the most of your past clients.
Convince Buyers To Sign By Becoming A Suburb Expert
Beyond making you memorable, being active and visible in your community will give you expertise that your prospects wouldn’t be able to get anywhere else.
How to Speak About Scarcity to Negotiate Better Deals and Sell Faster
or more than 30 years salespeople and marketers have been drawing lessons from The 6 Principles of Influence by Robert Cialdini. This 1984 book revolves around the factors that influence people’s decisions, the simple but powerful motivators that make people say “Yes”. In this article we’re going to look at how you can use Cialdini’s sixth principle, Scarcity, to create urgency in your prospects and negotiate better deals…
Property Valuation Reports
Using multiple data points, Dracore provides a Property Valuation Report. Our Property Valuation Report will give you the most accurate market value of your home, and a comprehensive overview of the property market in your area…
How to Find and Interest Sellers and Buyers Using Email Marketing
Can you reach more people with email or social media? It’s a better question than you think. When marketing through social media, you’re only reaching a small percentage of your followers. Organic reach has been declining on Facebook and…
How to Develop and Use Authority to Get More Listings
For more than 30 years salespeople and marketers have been drawing lessons from The 6 Principles of Influence by Robert Cialdini. This 1984 book revolves around the factors that influence people’s decisions, the simple but powerful motivators that make people say “Yes”. In this article we’re going to look at how you can use Cialdini’s fifth principle, Authority, to appeal to the respect we all have for expertise, experience…
How to Use Sincerity to Drive Referral and Repeat Business
For more than 30 years salespeople and marketers have been drawing lessons from The 6 Principles of Influence by Robert Cialdini. This 1984 book revolves around the factors that influence people’s decisions, the simple but powerful motivators that make people say “Yes”. In this article we’re going to look at how you can use Cialdini’s fourth principle, Liking, to help you cultivate realistic, sincere and valuable…
How to Use your Social Proofs to Reach Sellers and Build Trust
FFor more than 30 years salespeople and marketers have been drawing lessons from The 6 Principles of Influence by Robert Cialdini. This 1984 book revolves around the factors that influence people’s decisions, the simple but powerful motivators that make people say “Yes”. In this article we’re going to look at how you can use Cialdini’s third principle, Social Proof, to improve the perception of your service using a more effective proof than any you could…
How to Use Small Commitments to Close Deals Faster
For more than 30 years salespeople and marketers have been drawing lessons from The 6 Principles of Influence by Robert Cialdini. This 1984 book revolves around the factors that influence people’s decisions, the simple but powerful motivators that make people say “Yes”. In this article we’re going to look at how you can use Cialdini’s second principle, Commitment and Consistency, to convert more of your prospects into sales by getting your prospects to take…
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