How to Use Small Commitments to Close Deals Faster

Consistency goes both ways
So far we’ve focused on how commitment and consistency on the part of your prospect can improve your chances of getting a “Yes” when you want it. It’s also a great way to showcase the quality of your service as an Agent.
When a prospect commits to attend a meeting, make time for a phone call or receive monthly updates, that’s when your own commitment and consistency become important. You can broadcast your competency, initiative and diligence simply by following through on the commitments made between you and a client.
More than remembering birthdays or bi-weekly check-in’s, this is what client relationship management is about.
In Summary
- Start small. If you want something from a prospect, like a commitment to buy, get your prospects to make small, easy commitments. This will make them more likely to respond positively to more ambitious requests.
- Don’t pressure a prospect to agree to something; pressure them to commit to what they’ve agreed to.
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